YouTube (Getfans.io) is a very great channel for advertising. Not least because of the fact that a large number of advertisers have by no means identified this channel and its potential! The insights from Kate Stanford, Director YouTube advertiser marketing, are particularly exciting for us. As a mother of three, she shares new insights with us about how mothers use YouTube and how brands (e.g. brands in the fashion industry) can be present in situations relevant to mothers.

Like most mothers, she is faced with questions, decisions, and challenges every day. Questions from her children like “Mom, how do I paint a little pony?”, Decisions that a mother has to make like “Which stroller will be light enough to push him up the little hill to the house?” Or the big parental challenges that Keep mothers awake many nights like, “How do I talk to my child about using new media, smartphones, etc.”?

In a world where information is just a click away, mothers with their big and small questions go online all the time. To better understand what it looks like specifically for mothers and how online videos fit into their lives and decision-making processes, Google and YouTube have partnered with TNS and Ipsos and observed mothers between the ages of 18 and 54. YouTube found that 83% of mothers were looking for answers to their questions online. Of these, 3 out of 5 watch online videos!

Two of the main reasons why mothers use YouTube are how-tos and DIY (do-it-yourself) ideas. As mothers increasingly use YouTube as a source of information, brands have a great opportunity to offer them useful content from the areas of help, product know-how and new ideas and offers or products. Not just at the branding level, but up to the acute support of sales a fantastic channel.

Indeed, when prom season hits you, you just wanna make sure to dress up and look your best and of course dress to impress!

With that, people are always on the loop in finding or knowing what an ideal prom dress looks like- the colour, the style and design, the details, diamonds and all.

We get it, it is hard! Especially if you wanted to look your best. Today, you have come at the right place! Today’s blog will be about finding the right and perfect prom dress for you!

Let’s check this out!

Vintage and Classic

Who would not love to wear their mom’s dress to prom? I mean, it would definitely be more meaningful especially to your mom who wore it 20 or so years back and who does not love classic gowns? Of course, you can also remake the gown to also make it as if it’s brand new too! Try recreate modern touch to it.

Internet Prom Dress

Oh well! Internet, they say, is where everything you need is. If you are looking for a more specific gown then going to the internet to search it is ideal.

Drop Dead Gorgeous Accessories

You don’t really need to wear diamonds and all to the prom. You can just get some minimal accessories to it to top it all. Sometimes, less is more.

Statement Shoes

The modern world says, gown does not always mean you need to pair it with heels. So go for what you think makes you comfortable. If you wanted to wear sneakers, go for it. A short heels, go for it. Or ballet flats, go for it.

Remember, it is your prom and not theirs.